Being In A Band

New music business and marketing podcast for bands by Monica Strut

53 | Easy Ways to Create a Stand-Out Brand for Your Band

July 13th, 2020

Today I’m giving you some really simple ways that you can up your branding for your music online. Branding does go far beyond visuals, but I always find visuals are a good place to start, especially as most of the time people will see you before they hear you!

Bands mentioned in the podcast as examples are: Tonight Alive, Ocean Grove, Amyl and the Sniffers and Parkway Drive.

For more tips, come connect with me on Instagram – @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me directly, hit me up at contact@monicastrut.com! Or check out my consulting packages here.

52 | When COVID Stalls Your Band’s Plans it’s OK to Feel Crap

July 9th, 2020

This episode is a bit of a catch up on some of the things myself and my clients are working through given the COVID pandemic has caused us to postpone and cancel plans. Whilst I've tried my best to guide bands through this time and still help them be productive, it's ok to feel like sh*t from time to time!

Get my free Spotify Playlists Cheatsheet - www.monicastrut.com/spotify

For more tips, come connect with me on Instagram – @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me on your next release, hit me up via email too or Instagram - @monicastrut.

51 | Making Money in the Music Industry - How I Made More Money in my Side Hustle than Day Job

July 2nd, 2020

This month I hit a massive milestone where I made more money in my business than I did in my day job. This is something I've been working towards for a long time. I've spent many years in jobs that were unfulfilling and now I am working for myself from home (or cafes, a park, wherever I like). I have the ability to design my day in the way I choose and for me, there is no other way I would have it, especially as I have a serious band and I'm focused on having success with.

If you want to start or grow your business so that you can earn a living doing what you love, I would love to help you make that happen!

Send Business Coaching enquiries to contact@monicastrut.com.

If your band wants to work with me on your next release, hit me up via email too or Instagram - @monicastrut.

Get my free Spotify Playlists Cheatsheet - www.monicastrut.com/spotify

50 | The Biggest Mistake I See Bands Making When Releasing New Music

June 25th, 2020

Today we're talking all about the BIGGEST mistake I see bands making when releasing new music! Those who know me (especially my clients) know that I can sometimes be pretty blunt and brutally honest. Here's the harsh reality of what it takes to be taken seriously in the music industry.

If you want to work with me email me at contact@monicastrut.com or DM me onInstagram – @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

49 | Mastering the Music Industry + Life with Tony ‘Jack the Bear’ Mantz

June 1st, 2020

Today I chat with Tony 'Jack the Bear' Mantz who is not only an esteemed mastering engineer based in Melbourne, Australia but also a master of life. He has been a mentor to musicians and up and coming producers for a number of years through his workshops, podcast, 'Mastering Music Mastering Life,' and social media and what this episode brings is a genuine chat about how to make it in music, cultivate relationships in the industry and most importantly, look after the most important relationship you'll have - the one with yourself.

Connect with Tony via http://www.jackthebear.com.au

For more tips, come connect with me on Instagram – @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

48 | Happy 1 Year to the Podcast! Counting Down the 10 Most Downloaded Episodes

May 25th, 2020

Happy 1 year to the Being in a Band Podcast! Today we're counting down the 10 most listened to episodes the last 12 months!  Join me as I reflect on key takeaways and memories surrounding these recordings and guests and as I also take the opportunities to thank YOU for your listenership and support this past year.  I had guessed some of these episodes would be in the top 10, but others were a pleasant surprise!

Links & Resources:

47 | The Six Stages of Releasing New Music

May 18th, 2020

In today's episode, I go through something that I teach in my online courses and membership which is the six steps to releasing new music! Many smaller bands are missing one or more of these steps and whilst step number six is optional in my opinion, it will give you added traction on your release! I hope this clarifies things for you and helps you plan your next single, EP or album!

Don't forget to subscribe!

PR Made Simple (use code ‘SHRED’ for 20% off)

For more tips, come connect with me on Instagram – @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me directly, hit me up at contact@monicastrut.com! Or check out my consulting packages here.

46 | How to Get Media Features + What to Include in a Press Release

May 12th, 2020

Have you ever reached out to the media to get featured and never hear back? As someone who has worked in media for 7 years, usually this is because a) You're not reaching out at the right time b) There is no real goal in mind as to why you're reaching out OR c) You've left off important information from your press release i.e. the email that you send with your pitch. 

I've done a few episodes on pitching so make sure you check out episodes 10 and 13 which are interviews with my friend Curtis who is a rock/metal publicist! Also episode 25 with Greg from Metal Injection! But I really wanted to break things down super simply and tell you EXACTLY what is involved in putting together a press release as well as flatten a few of the most common mistakes I see bands making when reaching out for media traction!

Full show notes: bit.ly/BeinginaBand46

PR Made Simple (use code ‘SHRED’ for 20% off)

Check out the Daily Music Business Podcast here.

For more tips, come connect with me on Instagram - @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me directly, hit me up at contact@monicastrut.com! Or check out my consulting packages here.

45 | How to Know if a Release Has Been Successful

May 5th, 2020

How do you define success? How do you know if a release (single/EP/album) has been 'successful?' This can be a really hard thing to assess as a small independent band which is exactly why I recorded this episode! Today we are talking about the four ways you can tell if your release has been a success!

PR Made Simple (use code ‘SHRED’ for 20% off)

For more tips, come connect with me on Instagram - @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me directly, hit me up at contact@monicastrut.com! Or check out my consulting packages here.

44 | Wellness, Mental Health + Avoiding Burnout with Music Career Coach Katie Zaccardi

April 27th, 2020

Today I spoke with Katie Zaccardi who is a wellness & career coach for musicians. She’s also a musician herself, the host of The Out to Be Podcast which is focused around mental health & self-care in the music industry AND, qualified yoga instructor!

Katie started her coaching business after her own struggles with anxiety disorder, which you read about here.

In this episode we talk about how to avoid burnout, what to do if you find yourself comparing your band to other bands who are maybe further along than you, and our thoughts on the old stigma that musicians don’t make money.

Follow Katie on IG: @katiezaccardi

Join the Being in a Band Membership!

For more tips, come connect with me on Instagram - @monicastrut

Check out my free Facebook Group Music Marketing & Mindset for Heavy Bands/Musicians

If your band wants to work with me directly, hit me up at contact@monicastrut.com! Or check out my consulting packages here.